Logo Design, Branding & Website Design

Skin Passion by Natalie

About the Project

Natalie launched Skin Passion in 2019 having worked in the industry for the 10 years, with having found a passion for healthy skin and skincare. Based in Greystones in Wicklow, Natalie has been building trust, educating her clients on better skincare and growing her business.

We met with Natalie to better understand where she wanted to take her brand and how she wanted to grow her business. We created a new logo design, brand colours and modernised Natalie’s previous website to better suit her business needs.


E-commerce website
Branding, logo design & web design



Before After

Behind the Logo Design

For Natalie’s logo she gave us a sketch that her friend had drawn for her. We then out lined this sketch in Illustrator and chose the colours. We chose a peach and a pink colour palette. Peach evokes a sense of warmth, joy and youthfulness. Pink as its is charming, and evokes tenderness and feminine. We wanted the logo to convey a sense of elegance & beauty while representing Natalie’s business and the beauty industry.

Main Logo
Brand Mark
Sub Mark
Represents warmth & Joy
Reflects tenderness & feminine
Symbolizes playful & sweet
Background colour for high contrast
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The Challenge presented to us when creating Rachel’s site was to establish a brand idenity, create a fully responsive site for desktop, tablet & mobile and use best practices for SEO. The first step was establishing the colour palette, we wanted to create fresh vibrant earthy undertones. We kept the site elegant & sophisticated but stayed true to Rachel’s roots of natural landscape art.


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The final result was a modernized website, brand and logo that reflected Natalie’s brand. We designed a beautifully bespoke website that was completely responsive and integrated with e-commerce. Bringing Natalie’s brand forward & giving her the tools to grow her business further.

Our Work

True Source
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