Logo, Branding & Website Design
Storm Recruitment
About the Project
For this project we took a well-established company, Storm Recruitment and rebranded them completely, giving them a new logo, new brand colours and a new website. Established in 2007, Storm Recruitment quickly grew as one of the leading recruitment agencies in South Dublin. Storm Recruitment built a foundation of long-term relationships and over the years, worked hard to win the trust of both clients and prospects. As a result, they built up a large network of connections who can refer both candidates and clients.
We worked with Storm Recruitment to modernize and grow their brand to reflect a leading company in the recruitment world.
Discipline
E-commerce website
Branding, graphic design & web design
Industry
Recruitment
Main Logo
Brand Mark
Represents ambition & creativity
Reflects trust & confidence
Off blue for higher contrast with purple
Accent colour for fonts on the site
Challenges
The challenge part of this project was to take a well-established brand and create a new brand identity, logo and website. The first step was establishing the colour palette, as we wanted to stay close to the old brand colours, but with added range and variety to push the brand further. We did this by using purples and blues which were an offset of the orginal brand colours to give more variety to the new brand. After we created a new colour scheme and logo, we then started to build the website around the new brand. This started by building wireframes and planning the sitemap.
Results
We created a close relationship with Storm Recruitment when creating their site and helped the navigate all the hurdles & bumps in the road encountered in this project which included their old site getting hacked. The result was a brand and website that reflected one of Dublin’s top recruitment agencies, allowing Storm Recruitment to easily advertise new positions on their website and reach new clients. This project ended with rebanding Storm Recruitment and futhered them as a business giving them the opportunity to grow.
